Ultimately, freshness is a core value of Cloudwater, their beer has a period of ‘critical drinking’, and as they clearly state themselves, is best enjoyed fresh. The influx of craft beer into the daily drinking habits of many has alerted us to the fact that the full enjoyment of specific styles of beer is dependent on their freshness. Hops diminish over time, IPAs and their supercharged imperial counterparts are full of hops, the science behind drinking such beers in their optimum state isn’t difficult to grasp. It’s one thing to brew unique beers that push the envelope, it’s another to ensure that beer lovers get to enjoy them in a state that’s conducive to experiencing the most flavour possible.
Cloudwater are leading the charge when it comes to placing freshness and seasonality at the top of the agenda – an approach which US breweries consistently focus upon. As implemented when brewing the various versions of their DIPA, the dry hopping process ultimately creates a wealth of aroma, a sensory element that is directly linked to taste, but it also adds ‘alpha acids’ to the equation. If the beer isn’t stored correctly and chilled, then it’s flavours will degrade. The intention on the part of the Manchester brewery to encourage individuals to engage with the processes which go into making a great seasonal beer is clear. Time-sensitive ingredients, hops being a prime example, steer each batch of seasonal Cloudwater brews in the same way a Michelin-starred chef would cherry pick only finest and freshest ingredients for a new dish. Yet the breweries approach is also thoroughly collaborative, allowing beer drinkers to all be part of this incredibly exciting journey toward brewing immortality…and it all begins in Manchester.
Future batches of DIPA will be much larger than v4 & v5, ensuring more brews for beer lovers to enjoy. A variety of Cloudwater Brew Co. beers will be making their way into our subscribers’ Honesty Boxes over the next few weeks so you too can experience unique seasonal beer at its best.