Who drinks craft beer?

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While it’s often assumed that craft beer is only enjoyed by rather trendy individuals – some may refer to them as ‘hipsters’ – who enjoy twirling their finely-tuned facial hair between trips to the flea market and local cereal cafe, the reality is, anybody can enjoy a great brew. Craft beer isn’t about being elitist or trend obsessed. It’s about creating  high-quality products that are exciting, unique and with so much diversity in flavours that there really is a beer out there for everyone.

Thanks to this diversity, folks everywhere are discovering flavours they wouldn’t ever associate with beer.